The film starring Sandra Bullock film has become the latest internet obsession with people now attempting to do tasks blindfolded, just like Bullock's character in the movie.
Needless to say, there are a lot of fails.
The Netflix original made headlines going into the New Year when the streaming service declared that an overwhelming audience of 45 million watched the film over the Christmas break. "Bird Box Challenge completed", joked a Twitter user with a questionable username. And because we just can't let things be, naturally it has led to the #BirdBoxChallenge, which finds everyday people blindfolding themselves and attempting numerous harrowing missions from the fictional (!) film. Netflix itself stepped in on Wednesday to tell everyone to "not end up in the hospital due to memes".
Note that Netflix didn't try to discourage people from engaging in the #BirdBoxChallenge - only to be careful.
City looks to halt Liverpool's march to Premier League title
On Thursday, he will go toe-to-toe with the man who will no doubt be vying for his place in the Brazil national side in Fabinho . Any game you can play like that but obviously every game is different and we need to wait and see how the game is going to be.
Warning: This post contains spoilers for Bird Box.
Judging from the Tweets, it doesn't actually seem like anyone has been seriously undertaking the challenge, so Netflix may actually end up doing more harm than good by calling attention it. "The only Bird Box challenge that should exist", she wrote.
2019 is already off to a great start.