Boxer Alvarez signs $365M deal, richest contract in sports history

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After signing his contract, Alvarez lauded the deal, which will change the landscape of Amercian PPV - fans had to pay £75 to see his September rematch against Gennady Golovkin, while the new deal will allow U.S. fans to pay the equivalent of £7-a-month for DAZN's services.

Posting with the "Throwback Thursday" social media hashtag '#TBT' on Instagram, Mayweather attacked Mexican Canelo first, ripping into the boxer's recent multi-fight $365 million mega deal with streaming service Dazn, and referencing his ban for performance enhancing drugs in March.

As part of the Alvarez deal, the Mexican's promoters Golden Boy will stage 10 cards on the channel each year.

"I went to Germany and fought for the world title", said Rocky.

The five-year, 11-fight deal with American streaming platform DAZN will earn the fighter £278million. In total, the larger Golden Boy partnership could be worth as much as $500 million, according to another person familiar with the deal.

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That being said, although Fielding is honored that the current cash king of boxing chose him as an opponent, he vows to not be a happy-just-to-be-there doormat dazed by all the bright lights less than two months from now. Already a major digital network for global soccer, the service is emphasizing combat sports in its USA debut because fights are major events and the rights to major league team sports are already spoken for. The fight was the last of his broadcast deal with HBO, who recently announced they'll be exiting the boxing game after several decades.

Canelo is fresh off a victory against Gennady Golovkin which made him top dog in the middleweight division and one of the biggest stars in the world meaning it is a major coup for DAZN.

DAZN's offering is cheaper.

"We feel at 28 years old, he is in the prime of his career, which is why we were willing to do an 11-fight, five-year deal", Skipper said.

The Alvarez deal follows DAZN's first major USA agreement, an eight-year, $1 billion joint venture with United Kingdom promotion Matchroom Boxing. DAZN, which is offered at a monthly fee of $9.99, has everyone's attention again with the signing of Alvarez. "He wants to continue hurting boxing by making fights that don't make sense ... and not giving boxing the credibility it deserves", Canelo tells TMZ Sports.

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